By focusing on an individual’s style in a range of contexts, the WSA can:

•   Maximise an individual’s contribution by identifying the appropriate leadership and coaching style for them
•   Help them to prepare for change
•   Identify areas where likely personal style and approach diverge from business or role requirements
•   Provide the basis of a personal development plan
•   Create an opportunity for specific target setting to maximise individual performance
•   Provide a benchmark for an individual and manager